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MY PROCESS

The Special Sauce

RESEARCH

With a dash of quantitative, and a heaping helping of qualitative, my job is to empathize with my users and bring their needs into the design process.

IDEATE

The process of constantly exposing my ideas for feedback strengthens my concepts, and allows me to produce the most entertaining customer experience.

EXECUTE

Communication is the name of the game, when it comes to UX. Turning insights into actionable deliverables is the final piece in creating a delightful customer’s journey.